Giroux.+The+Crisis+of+Public+Values+in+the+Age+of+the+New+Media

//Critical Studies in Media Communications. Routledge. 2011//. Print.
 * Giroux, . "The Crisis of Public Vales in the Age of the New Media."**

=** Abstract ** = This article argues that with the rise of market fundamentalism with its emphasis on privatization, commodification, and unbridled individualism, those social relations and values crucial to a democracy have been severely undermined and excised from public discourse. As public problems are abstracted from personal troubles, Americans have largely ignored public values, public spheres, and social relationships the provide the formative culture necessary for a democratic polity. I argue that the meaning, use, and effects of the new media cannot be understand outside of the privatizing logic of neoliberalism and that whatever promise it might have has to be understood as part of both the crisis and the promise of a substantive democracy. At the same time, I argue that the issue of public pedagogy has to become central to understanding the new media as a powerful educational force that is central to any viable notion of democracy.  =** Argument ** =  New media is crucial to the workings of the American democracy. Furthermore, it is the understanding of new media, and the knowledge to which will be the foundation for America to continue to operate in the way it did before new technology. Giroux argues that "Americans have largely ignored public values, public spheres, and social relationships" and that this very thought it both negative and positive results of new media. =** Key Passages ** = Forthcoming.   =** Selected Works Cited ** = Forthcoming.