Worley.+Business+Communication+&+New+Media.

= Worley, Rebecca. "Business Communication and New Media." = Business Communication Quarterly,  December 2010 ;   vol. 73 ,  4 :   pp. 432 - 434.

==**Abstract** == An introduction to a series of eight articles on the use of **new** **media**, including blogs, YouTube videos, social-networking tool Facebook, wikis, and virtual world Second Life, in **teaching** business communication is provided.

==Argument == Today’s information environment is multimodal, including sound,animation, and video, as well as static text and images. When asked to find information about a topic, today’s students log on to the Internet rather than drop by the library.

==Key Passages == " When asked to find information about a topic, today’s students log on to the Internet rather than drop by the library. And, more likely than not, their answer is a link to a multimodal website.The tremendous success of social networking sites only adds another complication. My own students, when assigned a team project that requires collaboration, do not exchange email addresses, or even cell phone numbers. They set up a project account on a social networking site to manage communication and exchange of information among team members. Despite the paradigm shift that Web 2.0 technologies have introduced, today’s educators may be, as Takayoshi and Selfe note, “hesitant  about the task of designing, implementing, and evaluating assignments that call for multimodal texts” (pp. 2-3). They question which technology best facilitates the instructional goals of an assignment. And how does it accomplish these goals without a steep learning curve for software or other applications? In some cases, they may be concerned that, for students, using the technology dominates learning the lesson."

==**Selected Works Cited** == Takayoski, P., & Selfe, C. (2008). Thinking about multimodality. In C. Selfe (Ed.), // Multimodal composition: Resources for teachers  // (pp. 1-12). Cresskill, NJ: Hampton Press.