Brooke,+C.G.+Lingua+Fracta

=**Brooke, Collin Gifford. //Lingua Fracta: Towards a Rhetoric of New Media.//**= Cresskill, NJ: Hampton Press, Inc., 2009. Print

= = =**Abstract**= No Abstract

=**Argument**=

Brooke uses technology as a background to the historical representation of rhetorical studies pointing out how accustomed we have become to embracing the rhetoric of print. He portrays communication and information technologies as a means of challenging our perception of rhetoric and stimulating rhetorical practices already in place. A major focus of the book is "ecologies of practice," or treating interfaces rather that texts as a vehicle of analysis.

=**Key Passages**=

"Ecology has become a crucial framework in recent years, particularly for scholars who examine media that, paradoxically, grow increasingly interconnected and global, on the other hand, and ever more diverse and intricate, on the other hand. The elaborate dance of competition, cooperation, juxtaposition, and remediation that characterizes our contemporary information and communication technologies has rendered obsolete some of our most venerable models for understanding today's rhetorical practices."

"The attitude that invention is the province of the solitary, socially abstracted genius carries a great deal of social inertia, and much of the work done on invention in our field can be read, in part, as an attempt to undo that attitude in our classrooms. Pedagogically, this attempt frequently takes the form of collaborative work and an enforced recursivity in the writing processes of our students."

"The ability to pore over a static document (or hyperlinked set of lexias) and identify specific features presumes both a catalog of preexisting rhetorical features that can be isolated, as well as a static object from which one can achieve critical distance."

=**Selected Works Cited**=

Banks, Adam. //Race, Rhetoric, and Technology: Searching for Higher Ground//. Hillsdale, NJ: Erlbaum, 2006. Handa, Carolyn, ed. //Visual Rhetoric in a Digital World: A Critical Sourcebook//. Boston: Bedford/St. Martin's, 2004. Landow, George. //Hypertext 2.0: The Convergence of Contemporary Critical Theory and Technology//. Baltimore: Johns Hopkins UP, 1997.